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Latest Success Story
As the largest online only supermarket in the world, Ocado has over 680,000 active customers, processes around 320,000 orders, and delivers approximately 50 million food items every week. With over three million contacts per year across its traditional and digital channels, Ocado’s social media and web chat team sought a solution to meet customers’ constantly evolving needs.
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“Orlo’s digital engagement platform is agile and fast-moving technology that effortlessly copes with our rapidly changing requirements. The efficiencies that Orlo’s platform has brought with it has enabled our customer service team to offer a higher level of service and our customers are seeing quicker response times.”@ - Ian Pattle - General Manager for Customer Service Products and Strategy
“Analysing online performance has never been easier as Orlo tracks which posts, with which content and at which time are encouraging the highest click-through rate to achieve business objectives, which is one of our main aims.”@valeriecafe - Molly Holmes, Group Social Media Manager
“In the five months since we introduced Orlo, website traffic is up 60% year-on-year, Facebook engagement is up 63% and online revenue is up 17%.”@MJLawson1 - Matthew Lawson - Chief Digital Officer
“Orlo allows social media tasks to be performed quicker via the added aspect of control over social accounts…as well as a dramatic decrease in reply response times that have greatly decreased due to the unified inbox facility.”@ - Gareth Kirby - Digital Communications Officer
“Orlo are a young, passionate and energetic team who are very responsive to changing customer trends, which really appealed to us as we wanted a future-proofed solution that would adapt as technology progresses.”@ - Samantha Cox - Digital Contacts Manager
“We needed to save time to create even better content to share and Orlo offered us the chance to visualise a content calendar, making scheduling more straightforward and visible in one platform. Tracking interactions with our customers, such as with hashtag competitions, is also very important to our new strategy, which Orlo’s analytics allows us to do.”@HavenLiamA - Social Media Content Executive
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