Ever stared at a LinkedIn post with 500 impressions and wondered, “Is this actually good?” In the public sector, those numbers aren’t just vanity metrics, they represent real community engagement, real trust, and real impact. But without a target to aim for, and without a realistic comparison, how are you meant to know exactly what your results mean?
We want to help you turn those numbers into something real. That’s why we’ve crunched the data from all our public sector customers to give you the exact benchmarks you need for impressions, engagements, link clicks, and engagement rates.
Find the appropriate guide for your sector below.
