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Community Engagement for Higher Education

Community Engagement tools to boost awareness, increase student and wider stakeholder engagement, and better understand the needs of your communities.

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The opportunity

Community Engagement tools to boost awareness, increase student and wider stakeholder engagement, and better understand the needs of your communities.

With the UK higher education sector navigating a period of financial instability, declining revenues, student hardships, regulatory constraints and emerging cyber and sustainability challenges, the need for effective community engagement has never been greater.

Orlo’s Community Engagement Platform enables higher education institutions (HEIs) to proactively monitor and participate in online conversations, understand the needs of their wider stakeholders and to act transparently, ultimately building trust with the communities they serve.

Whether it’s attracting new students, showcasing their latest research, or ensuring their services are accessible to all, by uniting engagement, surveys, social listening and insight in one place, Orlo helps HEs to stay relevant and be part of the conversation.

”

Actively involving communities provides invaluable insights and perspectives, enriching our research and creating solutions that are inclusive and equitable. This engagement fuels innovation and achieves meaningful outcomes for all.”

Professor Irene Tracey, Vice-Chancellor, University of Oxford

The community need

99

of UK students use social media.

68

of students who have interacted with a university's social media are more likely to have a positive opinion of that institution.

74

of students feel their institutions value their feedback.

The Orlo solution

Orlo works with over 30 higher education institutions supporting them with their community engagement in three key areas..

1. Social media management

Orlo helps higher education institutions manage their social media presence, engage their communities, build trust, tackle misinformation and improve outcomes through centralised real time communication.

The Orlo platform allows HEIs to manage social media more effectively, engage their communities at scale, whether that’s prospective students, current attendees, alumni or the wider community, respond quickly to student needs and tackle misinformation before it spreads. By centralising digital communication across teams and capturing real-time public sentiment, HEIs can gain greater insight into the needs and concerns of their communities. This enables them to build trust, improve service outcomes, and demonstrate accountability in every interaction, while also showing they are listening, learning, and acting on what matters most to the people they serve.

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2. Voice of the community

Orlo helps HEIs gather feedback, understand sentiment and spot issues through surveys, consultations, listening and monitoring to inform better decisions.

Orlo’s Voice of Community tools, including surveys, consultations, social listening and media monitoring, help HEls gain a deeper understanding of public sentiment, gather meaningful feedback, and identify emerging concerns before they escalate. These tools provide valuable insight into what matters most to their students and wider community, enabling more inclusive and informed decision-making. By actively involving communities in the conversation, HEIs can build lasting trust, demonstrate transparency, and ensure that the services they deliver truly reflect the diverse needs and priorities of their communities.

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3. Customer service

Orlo helps HEIs respond faster, save money, ease team pressure and improve satisfaction by streamlining digital queries through chatbots, live chat and inbox.

Orlo’s customer service tools, including chatbots, live chat, whatsapp and sms and the centralised inbox, help HEIs respond more quickly to student enquiries, reducing pressure on frontline teams and improving overall satisfaction. By streamlining the handling of digital queries across multiple channels, HEIs can deliver services that are faster, more accessible and easier to manage. These tools also help demonstrate that HEIs are actively listening to their communities, responding to real needs and taking meaningful action to improve the student experience.

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Supporting

400

public sector organisations

Building trust with over

51,000,000

citizens

Handling over

125,000,000

digital conversations

Meet some of the higher education team

Adam Turner

Digital Engagement Lead

Adam is Orlo’s Digital Engagement Lead and works with higher education organisations to make it easier for students, staff and communities to stay connected. He helps HEI’s find simpler ways to communicate, improve student experience, and make everyday operations run more smoothly. Adam loves turning ideas and feedback into real change that genuinely benefits higher education teams and the students they educate.

Jordan Smith

Senior Customer Success Manager

As Senior Customer Success Manager at Orlo, Jordan is dedicated to building strong partnerships with customers in central government and education, helping them deliver meaningful digital engagement. With 8 years of experience in customer success, he has supported organisations to raise awareness of policy changes, ensuring government departments can clearly communicate with the public, while also enabling schools, colleges and universities to act as hubs of information for students and parents alike. By focusing on outcomes that matter, Jordan helps his customers strengthen relationships, enhance communication and drive positive change for the communities they serve.