Looking for the best Brandwatch alternative?
Switch to Orlo, the only Brandwatch alternative designed and created for the public sector.
See Orlo's differences
See Orlo in action
Built for the public sector
We’re proud to be trusted by 400+ public sector organisations from emergency services, to local and central government, housing and healthcare, to education and travel and transport.
Ease of setup
Brandwatch
Making the switch to a new tool can be daunting but we understand that no two organisations are the same so when it comes to onboarding, support and advice, our Value team & Customer Success team have got your back when moving from Brandwatch to Orlo. Whether you need professional help from our Value team to get set up, require some social engagement expertise, or want to talk through a product innovation idea – we can connect you to the Orlonian best placed to help you take your strategy to the next level.
Seamless switching as standard
Making the switch to a new tool can be daunting but we understand that no two organisations are the same so when it comes to onboarding, support and advice, our Value team & Customer Success team have got your back when moving from Brandwatch to Orlo. Whether you need professional help from our Value team to get set up, require some social engagement expertise, or want to talk through a product innovation idea – we can connect you to the Orlonian best placed to help you take your strategy to the next level.
See why the public sector chooses Orlo
Ease of setup
Brandwatch
Quality of support
Brandwatch
Good business partner
Brandwatch
| Feature | Orlo Public Sector Platform | Brandwatch Commercial Intelligence Tool |
|---|---|---|
| Purpose-built for the public sector | ||
| Cyber Essentials certified | ||
| Cyber Essentials Plus certified | ||
| ISO 27001 certified | ||
| UK data hosting guarantee | ||
| G-Cloud / CCS approved supplier | ||
| Dedicated public sector customer success | ||
| Public trust measurement (Trust Score) |
Effortless community engagement
Don’t just wing it, treat your organisation to a reliable and easy to use marketing engagement solution and see your citizen engagement, brand reputation and levels of trust soar with your audience! With Orlo’s library of tools up your sleeve, create compelling posts and engaging campaigns, collaborate across teams to bring together comms and customer service and reach your audience on their channel of choice. Did we mention that Orlo is the only UK based social media management platform through which you can draft and schedule posts directly to Nextdoor?!
Stay secure with Orlo
When choosing a social media management platform data sovereignty and security is a key consideration. Orlo boasts security credentials unmatched across the industry and gives you one less thing to worry about. Enjoy UK based data, stored on UK based servers with a development and product management team based right here in the UK too.
Build trust and boost community engagement through social
Finding it hard to convince stakeholders of the value of social marketing and comms? With Orlo’s suite of analytics, you’ll have the data to prove it. Go beyond the social clicks and traffic on your site and automatically track the transactions and subscriptions that are a direct result of your efforts to get a complete view of ROI. You can finally give your social actions the praise they deserve!
Everything your team needs to engage, listen and respond
Surveys
Capture direct, indirect and inferred feedback. So you can listen to all of your community.
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Benchmarking
Understand what’s happening within your sector and how you compare at a glance.
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Social Listening
Listen to and understand the needs of your community with social media listening.
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Analytics
Interpret your data and create impactful reports that show the value of your work.
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Content Calendar
Plan, create, approve, schedule and manage all of your campaigns in one place.
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Content Creation
Use our content creation tools to publish engaging, relevant and timely content.
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Reviews
Monitor, respond to, and amplify your reviews to understand what matters most to your community.
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Post Boosting
Ensure your most vital updates get in front of the right people, at the right time, for greater reach, clicks and engagement.
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Chatbot
Increase team capacity, save your agents’ time and decrease cost-to-serve by reducing 50% of inbound queries.
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Live Chat
Be there when your community need you most by responding instantly with Orlo’s live chat feature.
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Orlo Insights
Combine the power of Social Listening, Media Monitoring and AI, developed with the Public Sector in mind.
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Scheduling Tools
Use the content calendar to plan ahead and schedule social media posts at peak times to boost engagement.
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Social Archiving
Archive social media posts with ease, archiving is built in to the Orlo platform as standard.
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See why the public sector chooses Orlo
What to expect
A discovery session to understand your strategic objectives
An opportunity to share any circumstances that may be making achieving those outcomes more challenging
A live demo of the Orlo platform, bespoke to you, complete with best practice guidance and case study examples from across the Orlo community
A friendly, no pressured approach from someone who understands the public sector
See why the public sector chooses Orlo
What to expect
A discovery session to understand your strategic objectives
An opportunity to share any circumstances that may be making achieving those outcomes more challenging
A live demo of the Orlo platform, bespoke to you, complete with best practice guidance and case study examples from across the Orlo community
A friendly, no pressured approach from someone who understands the public sector
Frequently asked questions
Want to drive community engagement through conversations?
Our vision is to create stronger and more resilient communities. This goal drives all of our product development, with outcomes focused on building trust rather than driving leads or revenue. Many of the Orlo team also boast Public Sector experience, meaning that they have a unique understanding of the challenges faced by sector and how we can best support their frontline staff.
We need to better understand the voice of our citizens to drive decision making - can Orlo help with that too?
Orlo’s solution combines the power of social listening, media monitoring and AI to really understand the voice of your community. Combining all of your disparate data sources into easy to digest reports and dashboards will give you the insight you need to inform decision making and drive the changes you know will have the biggest impact on the bottom line.
We're experiencing budget cuts and cost efficiency is a priority, can you help me build a business case to justify investing in Orlo?
Absolutely. One of our digital consultants will work closely with you to understand your organisations own challenges and propose the most appropriate approach. They’ll call on Orlo’s vast industry experience of using digital engagement to drive cost saving outcomes to highlight the potential the Orlo solution has for you. From customer service deflection to driving behaviour change, to focusing on prevention over intervention, we’ll work with you to create a compelling business case that puts ROI front and centre.
Securing new suppliers can be a lengthy process - how can Orlo make it easier for me?
As a dedicated Public Sector service provider we’ve invested time in making procuring our services as seamless as possible for you. We’re listed on Digital Marketplace and G-cloud and are the only approved supplier on the Police Digital Framework. Our team and servers are UK based which means your data will stay here too. Add to that we are ISO27001/22301 certified and Cyber essentials accredited so we have all the credentials in place to keep your IT and procurement teams happy, whilst our dedicated onboarding process means you can move from signature to value add in as little as 24 hours.
Do you offer training, implementation and ongoing support?
Yes! When you partner with Orlo you’ll be introduced to your UK based Customer Success Manager who will work with you to launch, onboard and ensure everyone is trained to use the platform, quickly and easily. Additional 24/7 assistance is also available from our dedicated Customer Support team.
Can you share some examples of how other public sector organisations have used Orlo and the success it has brought them?
We’re proud to be trusted by over 400 public sector organisations and our website has a broad range of success stories – you can read them for yourself here or get in touch and one of our team will talk you through some of their favourite examples.
