Benchmarking
Orlo’s powerful Social Media Benchmarking tool allows you to get to grips with what’s happening within your sector at a glance. View top hashtags and compare audience growth over time to better understand your social presence compared to your peers.
Built with the public sector in mind
We’re proud to be trusted by 400+ public sector organisations from emergency services, to local and central government, housing and healthcare, to education and travel and transport.
Set the bar
Keep an eye on and take inspiration from what your industry peers are getting up to on their social media channels and benchmark your performance against them. Get to grips with your best practices and gain understanding of what works or misses the mark on social. Let Orlo do the leg work so you don’t have to.
Stay one step ahead
Put the insights you gain to good use and devise a more informed strategy for your social media content and campaigns. Review and adapt your content to suit what is going on in the here and now, allowing you to be proactive as well as reactive and always one step ahead of your community engagement needs.
Knowledge is power
Create custom reports that are easy to digest and quickly viewed and shared with your wider team. Understand your results at a glance or do a deeper dive into what campaigns are resonating with your community.
Everything in one place
Tired of flitting between to help inform your communications strategy? Find all the information you need in one place within Orlo. From drafting your posts to publishing see that process through from beginning to end with the Benchmarking tool. Understand what lands well with your audience or just misses the mark compared to your peers. Orlo gives you the power to review and adapt to the changing moods and expectations of your community.
Schedule a demo
Here’s what to expect:
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Trusted across the public sector
Carolyne M.
Digital Team Leader
“Orlo gets my vote!”
As a customer service tool it is fantastic and we found it invaluable for emergencies such as weather, to get the team on message for getting crucial information out quickly.
31 reviews (4.4 out of 5)
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