Building Trust: How housing associations can harness the power of social media to strengthen trust and engagement
The housing sector has been rapidly shifting gear under increased scrutiny and regulation, with a growing level of customer expectation. Social media can be a powerful tool for housing associations to communicate with customers, strengthen trust and increase engagement, but balancing openness with sensitivity is key.
Join Aimee Cavener and Abi Boyd as they share their experiences of how social listening and engagement can transform relationships with customers and the wider community.
This session will explore the challenges the housing sector is facing, how best to use social tools to build trust in times of pressure, and how organisations across different sectors can work together to share their insight to improve citizens’ online experience.
Just a few details
Speaker
Digital Content Manager
Aimee Cavaner
Speaker
Digital Communications Specialist
Abi Boyd
ON DEMAND
Orlo’s BIG Social 2024
At BIG Social 2024, we explored the essential building blocks for successful community engagement and looked at how collaboration across the public sector can foster stronger, more resilient communities through brilliant conversations.
We were joined by fantastic speakers from right across the public sector and by some of our incredible Orlo Partners including Luan Wise, Nextdoor, LGcomms and Participation People.
