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BRISTOL 2025 ON DEMAND

Unlocking the Power of Social Media Listening in Public Sector Communications

Overview

Communications professionals in the public sector are natural creatives, but in today’s data-driven world, creativity alone isn’t enough to drive meaningful behaviour change or engage communities effectively. Join Alex Waddington for this insightful session exploring how social media listening and data can empower communicators to make informed decisions, shape campaigns, and deliver on strategic priorities.

Discover practical ways to blend creativity with data insights to:

Better understand your audience at a local level
Tap into emotions and opinions to invest money in the right areas
Influence policy change
Develop campaigns that truly resonate
ON DEMAND

Orlo’s BIG Social 2024

At BIG Social 2024, we explored the essential building blocks for successful community engagement and looked at how collaboration across the public sector can foster stronger, more resilient communities through brilliant conversations.

We were joined by fantastic speakers from right across the public sector and by some of our incredible Orlo Partners including Luan Wise, Nextdoor, LGcomms and Participation People.

Orlo's BIG Social 2024
Community first: Building better communities, together